AMSTERDAM (Reuters) – Deliveroo, the meals ordering company, said it would halt operations in the Netherlands as of Nov. 30.
“After consulting with employees and drivers, Deliveroo has established that reaching and keeping a top market position in the Netherlands would require unreasonable investment with an uncertain long term return,” the company said in a statement.
Deliveroo had said in August it was considering the move, given the Dutch market only accounted for a small amount of its operations and it had failed to gain sufficient local market share.
(Reporting by Toby Sterling; Editing by Jan Harvey)
