COLDWATER, MI (WTVB) -SERVPRO®, a cleanup and restoration franchise company, maintains its hold on the top ranking in the Restoration Services industry for the 13th consecutive year and moves up to the number four spot overall in the 2016 Franchise 500 rankings from Entrepreneur magazine.* This is the seventh consecutive year SERVPRO has been included in the magazine’s Top 10 list, standing out in a group of more than 951 franchises that qualified for inclusion in the list.
Entrepreneur magazine’s Franchise 500 selection process uses “objective, quantifiable measures of a franchise operation” to help would-be entrepreneurs identify franchise investment opportunities. Some of the most important factors considered by Entrepreneur in developing the list each year are “financial strength and stability, growth rate and size of the system.”“It’s exciting to be part of a dynamic organization that continues to grow and strives to always provide superior support for its franchisees, and by extension its customers,” said Aaron Popp, owner of SERVPRO of Branch and South Calhoun Counties. “The recognition that the company earns year after year in this prestigious list is confirmation of a commitment to excellence that starts at the top and is evident in the service that each franchisee provides to each and every customer.”According to Popp, a number of differentiators set SERVPRO apart from the competition and fuel the attractiveness of the company to both existing franchisees and would-be entrepreneurs looking for a strong business opportunity. Key among these are:* SERVPRO’s strength as a brand with a national footprint, wide-spread market penetration, laser-focused brand messaging, and the ability to create national partnerships with organizations such as the PGA TOUR and the American Red Cross.* SERVPRO’s commitment to being a learning organization, which keeps training and support at the forefront of the company’s culture and philosophy of success and helps franchisees plan, track, and deliver best-in-class services to consumers.* SERVPRO’s focus on continued development and support for proprietary software and systems to allow the company’s operational capacity to keep pace with an aggressive growth strategy.Sue Steen, Servpro Industries, Inc., chief executive officer, adds, “One of the potential pitfalls of growing too quickly is outpacing your capacity to train and support the franchisees. SERVPRO® is a conservative company, and early on we took the time to build a strong system and put the building blocks in place to support growth without sacrificing support to our franchisees.”“Today,” Steen continues, “as a mature franchise organization with more than 1,700 locations under a single brand, recognition like this makes it clear we are reaping the rewards of having laid a solid foundation and a framework to handle quick growth. As our brand continues to grow, we willcontinue our winning strategy of supporting and improving upon our infrastructure and investing resources in training and support.”SERVPRO® specializes in fire and water cleanup and restoration services, helping both commercial and residential customers recover from property damage emergencies “Like it never even happened.” For more information about SERVPRO® of Branch and South Calhoun Counties, contact Aaron Popp at 517-278-5261 or l_sommerfeld@servproofnorthcalhoun.com. For more information about SERVPRO®, please visit www.servpro.com.
