COLDWATER, MI (WTVB) – The Blush & Ivory Bridal Company will officially open to customers this Tuesday, February 15 in downtown Coldwater.
Downtown Coldwater’s newest retail storefront will be located at 41 West Chicago Street after plans to turn the building into a wine and retail business known as the “Purple Orchid” fell through.
The Blush and Ivory Bridal Company will be open Tuesday through Friday from 2:30 p.m. to 7:30 p.m., and Saturdays from 9:00 a.m. to 1:00 p.m.
Walk-ins are welcome, and appointments can be made by calling 517-924-0407.
According to a news release from the City of Coldwater, a grand opening will take place this spring following additional building renovations.
At that time, the store will offer formal gowns for brides, wedding parties, Quinceañeras, and other special occasions.
Blush & Ivory Bridal Company is owned and operated by Branch County native Allie Watson who says, “My passion is being in the wedding industry. My goal for the business is to help women feel beautiful and confident when finding the perfect dress for their special occasion. I am excited to create a memorable and enjoyable experience for every customer who comes through my doors”.
In addition to the bridal shop and tuxedo rentals, the Watson family will continue renovations of the second and third stories to provide businesses with space to lease.
Direct lease inquiries to can be made to Zach Watson at (517) 937-1993.
Visit Blush & Ivory’s Facebook page for updates and other information.
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